Fred Anderson, Financial Associate

Fred Anderson has broad based experience in M&A, turnarounds, and financial analysis and management for direct marketing and catalog operations. Prior to founding ANDERSONdirect, he was Managing Director with Gruppo, Levey, and Co., an investment banking firm specializing in the direct marketing industry.

From 1991-1998, he was Senior Vice President in charge of acquisitions for Hanover Direct, Inc. (HDI). At Hanover, he successfully negotiated and closed 8 acquisitions, including Gumps, Tweeds, and Improvements, and participated in integrating these businesses into HDI’s operations. He also served as CFO of two operating divisions, responsible for financial planning, reporting and operating analyses. At HDI, he led a significant turnaround in the women’s division and developed financial review disciplines, allowing for profitable growth in the company’s gift/home division.

Serving as CFO of North American Resources, Inc., a $100 million investment fund affiliated with Richemont, the Swiss-based financial holding company that controls luxury brands such as Cartier, Mont Blanc, Dunhill and Piaget, Fred co-managed investments in the metals, manufacturing, oil and gas refining, and soft drink bottling industries; managed a $25 million short-term liquid investment portfolio; and negotiated the acquisition of Hanover Direct.

Earlier in his career, he served as Chief Operating Officer of Metaframe, Inc., a pet products manufacturer; and also operated an independent turnaround consulting firm specializing in troubled companies.

Fred received his MBA from Harvard Business School where he was a Baker Scholar, and a BA, magna cum laude and Phi Beta Kappa, from Brown University.

Recent clients have included Knights Direct, the DMA, Popular Club, Hanover Direct, National Allergy, DRG, Potpourri, Linsalata Capital, Cypress Capital, Carlton Industries, and Specialty Catalog Corporation among others.

 

Home | Who We Are | What We Do | What We've Done | Contact
©2006 Terra Nova Marketing Solutions
 

Current Clients

Direct Marketing Association

Gather.com

Hanley Wood